1. Know who your customers are. a. Describe the person most likely to want or need your pro...

1. Know who your customers are.
a. Describe the person most likely to want or need your product.
b. Why should they want to buy your product?

c. When you know the motivation, you can target the product to the correct customer base.

d. You can't sell a product until it is defined and positioned.

A pharmaceutical company shelved a cold medicine because they couldn't correct the drowsiness it produced. Someone renamed it NyQuil and sold it as a bedtime cold medicine. It became the largest selling cold medicine on the market. Just because your product is good doesn't mean it will sell. It must be positioned correctly. That's what marketing does.



Ad_articles,7,Adv_Jingles,6,Apps_Gadget,18,Blogging,2,Brand Mantras,9,Brand_Analysis,12,Brand_News,15,BRAND-UPDATE,55,creative_Adworld,5,Design_Articles,15,Design_inspiration,1,Digital marketing,19,Innovative product and idea,21,logo_Inspirational,7,Magazine,4,Naming Idea,62,Packaging_Inspirational,22,Print_Inspirational,9,Slogan Idea,1,social_Media,18,SWOT_Analysis,11,Tech Articles,31,tech_check,18,Think marketing,41,Websites,1,Wordpress,1,
Creative Blog on Indian Brands | Marketing | and Advertising.: BRAND MANTRA-1
Creative Blog on Indian Brands | Marketing | and Advertising.
Loaded All Posts Not found any posts VIEW ALL Readmore Reply Cancel reply Delete By Home PAGES POSTS View All RECOMMENDED FOR YOU LABEL ARCHIVE SEARCH ALL POSTS Not found any post match with your request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec just now 1 minute ago $$1$$ minutes ago 1 hour ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago more than 5 weeks ago Followers Follow THIS CONTENT IS PREMIUM Please share to unlock Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy