Air Asia SWOT analysis

Brand:- Air Asia Tagline:- Now Everyone Can Fly Sector:- Airlines USP: -Lowest pric...















Brand:-Air Asia
Tagline:-Now Everyone Can Fly
Sector:-Airlines
USP:-Lowest price
Target Group:-Middle Class and Lower Middle Class
Positioning:-Low Cost


Strength:-

-low cost operation
-AIR ASIA has the strong ,and powerful promoters.
- It has operations in over 25 countries and over 400 international and national destinations
- It has subsidiaries in Indonesia, Thai, Phillipines, Japan
-.It has a fleet size of nearly 300 Aircrafts

Weakness:-
-Lowest routes compare to other airlines
-tough competition in this field.
-Heavy reliance on outsourcing

opportunities:-
-Many Communities are increasing in population and buying power like INdia so huge potentiality.
-Has Positioned itself as the major LCC in South East Asia

Threat:-
-Fuel costs increasing
-Labour cost also.
-Other competitors are rising.

Competitors-
-jET STAR
-Tiger AIRWAYS 

COMMENTS

Name

Ad_articles,6,Adv_Jingles,6,Apps_Gadget,18,Blogging,2,Brand Mantras,10,Brand_Analysis,14,Brand_know,9,Brand_News,15,BRAND-UPDATE,55,CONCEPT,7,creative_Adworld,5,Design_Articles,16,Design_inspiration,2,Digital marketing,19,Innovative product and idea,21,logo_Inspirational,7,Magazine,4,Marketing_Fundaz,7,Naming Idea,61,Packaging_Inspirational,22,Print_Inspirational,9,QUIZ,4,Slogan Idea,1,social_Media,18,SWOT_Analysis,11,Tech Articles,31,tech_check,18,Think marketing,34,Top 10,1,Websites,1,Wordpress,1,
ltr
item
Creative Blog on Indian Brands | Marketing | and Advertising.: Air Asia SWOT analysis
Air Asia SWOT analysis
http://2.bp.blogspot.com/-7cjMLdGSzK4/VH2IpCiT02I/AAAAAAAAAZg/tYMKyEayiz4/s1600/Air_Asia-logo.jpg
http://2.bp.blogspot.com/-7cjMLdGSzK4/VH2IpCiT02I/AAAAAAAAAZg/tYMKyEayiz4/s72-c/Air_Asia-logo.jpg
Creative Blog on Indian Brands | Marketing | and Advertising.
http://www.brandyuva.in/2014/11/air-asia-swot-analysis.html
http://www.brandyuva.in/
http://www.brandyuva.in/
http://www.brandyuva.in/2014/11/air-asia-swot-analysis.html
true
3948033306186318762
UTF-8
Loaded All Posts Not found any posts VIEW ALL Readmore Reply Cancel reply Delete By Home PAGES POSTS View All RECOMMENDED FOR YOU LABEL ARCHIVE SEARCH ALL POSTS Not found any post match with your request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec just now 1 minute ago $$1$$ minutes ago 1 hour ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago more than 5 weeks ago Followers Follow THIS CONTENT IS PREMIUM Please share to unlock Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy